This is an informative and factual blog post which helps improve website design and development through tips and examples suggested by https://ncreportcards.com/ .
Web design and development professionals:
you probably know about some of these common mistakes. But did you know that there are also many things that your website might be doing right, even though you might not have noticed? By following these tips, you will increase user experience, reduce bounce rates , lower the cost of server resources , make your analytics more accurate , tackle SEO issues with ease, improve speed of load time , post better content to social media platforms without having to learn anything new. Applying these tips and tricks can help improve your website’s SEO , and lead to better traffic and increase the number of subscribers and Facebook likes.
Increase Conversion Rates
Speed : The speed of a website is one of its most important assets. Users come, make their first impression, leave without accessing any pages or products or contact information. In the digital age, users do not have patience for slow websites. They make up their minds quickly based on what they see on your website design. It is not that they want to leave immediately after only a few seconds because then the page will reload, but rather that they want to be sure that it is worth their time. Also, every single extra second of your page load time is one more second that Google AdSense is not showing ads on your website, and those ads are the ones that pay for your website!
Improve Website Design Your first impression counts:
Graphics and images: The more you use images and graphics on your website, the less text you need to explain things. Images and graphics help explain more than words ever could.Make sure that your images are high quality and do not impact on page load time – compressed the image files. Remove the ones which do not add value to your website’s content or design.
Background patterns: Pick patterns which match the rest of the website design elements, including colors. If there are too many background patterns, or too much contrast between close elements, it will be hard to look at your website.
Make your logo pop!:
Choose a font which matches the rest of your website design, and make sure that your logo stands out on top of other text. Then, make it big enough that it can be easily seen by users (badges are great for this). Make sure that there is enough space between each element.
Main navigation menu: Its navigation must be clear and easy to understand. Plain text is more search engine friendly than graphics or images, while still conveying the same message.
Exclude the non-important: Make it easier for users to find what they are looking for on your website through exclusion of extraneous information. White space brings the eye to important elements, by reducing confusion.
A glance at your content can tell you how valuable it is
Are visitors staying on your site? How long do they stay? Do people who visit return later to read more of your website content? If you answer no, then you need to change something. To make sure that you are optimizing your website correctly, you need to use analytics programs such as Google Analytics .
The most important thing in Google Analytics is the Goal. A goal is a destination in your website, and the data tells you how many users reached a goal. For example, a purchase on a product in your online shop would be a goal. If your shop is selling products that have been downloaded from outside websites, then it would be when someone opened up that product page from inside your site. In Google Analytics , Goals are displayed in their own report.
Google Analytics also offers an ecommerce report, which provides data on your user behavior. You can use the Report Wizard to create this report, and then view it inside Google Analytics .
Satisfy Users’ Needs
Mobile optimization: Make sure that your users can easily read your content on their smartphones! This is very important if you want to improve SEO. Make sure that links are not too small, images are not cut off, text is not difficult to read. Do not forget about the SEO friendly title of each page! If they are too long, or have some strange HTML code in them, Google will ignore them.
Do not use flash:
Flash is a technology that displays animations and other multimedia in a certain amount of time so the user has a better experience. The disadvantages are very high traffic cost for each animated page, and reduced download speed from your server.
Make your website responsive: This means that it will automatically adjust to different screen sizes, such as smartphones, tablets and computers. It looks great on mobile devices! Most people surf the web on their mobile devices using Google’s Chrome browser . If you have a responsive design, it will work perfectly for this browser also.
Be clever with images: Images can be quite expensive to load from your server. Use them wisely.